November 25, 2008
Akshay Kumar Renews His Contract With Coca Cola Company
The Khiladi of bollywood Akshay Kumar recently renewed his contract with The Coca-Cola Company. The actor endorses the Thumbs Up brand of the company. Akki, who has several endorsements under his belt, has been constantly receiving rave reviews for the cola commercials.
A source reveals, “Action has always been Akki’s forte and the Thumbs Up commercials use that point to maximum advantage. Presently, the creative team is discussing the look and feel of the next commercial to be shot in the coming few weeks. In the last series of commercials for the company, he had done parker. For the latest one, Akki plans to take the action in the commercials to another level.”
The source further adds, “The renewal marks Akshay’s fourth year with the brand. In an era when most cola companies keep changing the brand ambassador frequently, Akki has been bringing in laurels for this particular brand. Before Akki, Salman was the face of the product, but with him, the marketing team of the brand never got the desired effect.”
Akki is back in town after a whole year of globetrotting. He is currently shooting for two movies Nadiadwala’s Kambakht Ishq and Rohan Sippy’s Chandni Chowk To China. Later this week, he plans to start Venus’ De Dhana Dhan to be directed by Priyadarshan with co-stars Katrina Kaif, Sunil Shetty and Paresh Rawal. Source